More Amazon sellers are exploring FBM (Fulfilled by Merchant) to regain control over cost, branding, and speed. After years of optimizing around one system, many teams now want flexibility—owning packaging choices, keeping inventory agile across channels, and reducing surprises tied to peak surcharges or storage rules. The shift can feel risky, but done right, FBM becomes a growth lever, not a liability.
FBM is not just “shipping it yourself.” It’s a different operating model: inventory accuracy, disciplined pick/pack, clear SLAs, and technology that routes orders intelligently. It rewards brands that care about presentation and customer experience, while enabling expansion into Shopify, TikTok Shop, and wholesale—without duplicating stock. The key is partnering with a 3PL that can match FBA-level reliability while giving you the flexibility FBA can’t.
That’s where Logos Logistics & Distribution comes in. We help sellers shift from a single-channel dependency to a multi-channel fulfillment rhythm—one inventory pool, consistent service levels, and packaging that reflects your brand. Explore how this works in our end-to-end fulfillment approach.
The timing couldn’t be more urgent. Amazon announced in July 2025 that its FBA prep and labeling services will officially end on January 1, 2026. That means sellers will be fully responsible for prepping, labeling, and packaging before items arrive at Amazon facilities. For many, this change is the final push to explore FBM as a more flexible and cost-controlled option.
Beyond Amazon’s policy shift, the decision starts with economics and ends with customer experience. Here are the most common drivers we see:
When you ship at scale, pennies matter. FBM lets you tailor packaging, optimize cartonization, and reduce touches—gains that add up quickly across thousands of orders. Logos helps sellers identify cost leaks and tighten workflows to maximize efficiency.
FBM reopens the door to storytelling in the box—care cards, branded tissue, or seasonal bundles—without jeopardizing compliance. Logos builds these elements into your fulfillment SOPs so every order feels like an extension of your brand.
FBM enables a resilient stack. If one marketplace faces delays, you can keep cash flowing through DTC or wholesale without duplicating inventory. Logos syncs inventory across channels and protects you from sudden slowdowns.
With FBM, you own the recovery playbook—faster make-goods, more tailored return workflows, and a brand experience customers remember. Logos provides customizable return flows so refunds and exchanges never derail growth.
When packaging and routing follow your rules—not someone else’s—COGS stabilizes and forecasting improves. Logos implements carton optimization, barcode QA, and carrier strategy to protect your profitability.
FBM keeps the unboxing consistent everywhere, improving reviews and repeat purchase rates. With Logos, your branded packaging, inserts, and returns policies apply across every channel.
Complex assortments thrive with the right prep standards and a 3PL that can stage, kit, and ship on a tight calendar. Logos specializes in product launches—pre-staging SKUs, staffing for volume surges, and ensuring new releases land flawlessly.
Shifting to FBM is easier with a partner that treats it like a program, not a project. At Logos Logistics & Distribution, we design, test, and scale your FBM workflow in phases—so you get wins early without risking downtime.
Stop splitting stock. Logos syncs orders across channels, reserves inventory where needed, and eliminates costly duplication.
We document exact materials and steps so every unit ships right the first time—compliant, protected, and on-brand.
Logos aligns cut-off times and carrier mixes to meet competitive delivery windows without eroding margin.
Our team manages the plumbing—order ingestion, tracking events, exceptions—so your ops team isn’t chasing status updates.
Fast reverse logistics prevents inventory from aging while improving customer satisfaction. Logos keeps your return cycle tight so fresh inventory stays live.
Want the deeper dive? See how these steps fit into our multi-channel shipping support and broader capabilities across receiving, prep, and outbound.
Clean catalog data prevents downstream exceptions. Logos helps spot gaps early and codify packaging specs per SKU.
Promise only what you can hit consistently—then beat it. Logos tunes cut-offs and carriers to keep SLAs tight.
Centralization reduces outs and simplifies forecasting. Logos manages connections and testing before go-live.
Start with your core SKUs, measure results, then scale with confidence. Logos ensures your pilot transitions smoothly to full rollout.
Clear reverse logistics protects cash flow and keeps your catalog fresh. Logos executes this daily with fast turnaround.
“The transition to FBM was smoother than we imagined. Logos connected Amazon, Shopify, and TikTok Shop into one inventory pool—our team went from chasing stock issues to focusing on sales growth.” — Multi-Channel Seller, New York
No—if you plan it correctly. Logos recommends a phased rollout: pilot SKUs, confirm SLAs, then scale. Many brands keep fast movers in FBA and add FBM for control and resilience, with Logos managing the balance.
Yes. Logos connects your channels to a single inventory pool, syncs tracking, and manages exceptions. This means less chasing data and more focus on growth.
Logos aligns cut-off times, carrier mixes, and pick/pack discipline to your catalog. We define SLAs per SKU and staff accordingly so your orders meet Prime-like speeds.
Absolutely. Logos standardizes branded packaging materials and stages them in advance—so your inserts, tissue, and bundles never slow down outbound orders.
Logos runs a dedicated reverse flow: inspect, rebag/retag, restock, or route to disposition quickly—so your inventory doesn’t stall when return volumes surge.
FBM is no longer a backup plan—it’s a strategy for control and growth. With Amazon’s prep services ending in 2026, the need for reliable multi-channel fulfillment has never been greater. With the right partner, you’ll reduce margin drag, improve branding, and build resilience across channels. The playbook is straightforward: clean data, clear SLAs, tight integrations, and a 3PL that can execute the same way, every day.
Logos Logistics & Distribution helps sellers move from single-channel dependence to a balanced stack—Amazon FBM, Shopify, social commerce, and wholesale—without chaos. If you’re ready to map the shift, start by reviewing our capabilities across prep, fulfillment, and multi-channel shipping, then outline a pilot. We’ll turn FBM into an advantage you can measure.